【双语】Zhengzhou: A Fresh Take on Night Economy 郑州经济新“夜”态

WhereZhengzhou 原创

2026-06-05 10:25

1503rd article   1503期双语推文

As night falls over Zhengzhou, cool summer breezes chase away the day's heat, revealing the city's vibrant and enchanting nightlife. On Ruyi Lake, traditional-style boats glide through the twilight, immersing visitors in a unique experience. Lively night markets put on a variety of performances, drawing crowds who wander among the market stalls. Featured commercial blocks host a continuous lineup of great shows, turning these areas into popular leisure spots for young people.

夏风携着微微的凉意,褪去了白日燥热,郑州的夜晚缓缓舒展,露出它鲜活动人的另一面:如意湖畔,古风游船穿行在夜色之中,带来别具韵味的沉浸式体验;烟火市集,各类演绎轮番上演,沿街店铺汇聚了满满人气;特色街区,精彩演出次第登场,构筑了青年人喜爱的休闲夜空间。

Last year, Zhengzhou was selected as a national city to pilot new types of business models and shopping scenarios, and this has led to more diversified businesses, refreshed operating models and renovated shopping areas, boosting the full potential of Zhengzhou's night economy.

去年,郑州成功入选全国消费新业态、新模式、新场景试点城市。这一好消息让郑州本就火热的夜经济愈发活力四射。如今,不少地方以“业态求新、模式求变、场景求活”的创新实践,重新定义着“夜”态的无限可能。

After dark, the natural scenery blends with the city lights to produce stunning views, which can be seen from onboard Tales of Zhengzhou, an iconic cruise on Ruyi-Longhu Lake. Gliding along the 5.2-kilometer Ruyi Canal, the boat traces a picturesque route along a thriving commercial corridor.

当生态好风光与城市烟火气在夜色中相遇,会铺展开怎样动人的景致?答案就藏在“如意龙湖·船说郑州”城市水上演艺的船票里——它轻轻划开5.2公里的如意运河,既是流动的风景线,也是活力的消费带。

On weekends, new themed markets keep appearing in shopping malls and distinctive streets across Zhengzhou. Last week, Mi Lane Market grandly opened at Erqi Mifang Fashion & Creative Block, featuring a dazzling array of goods including pet baked treats, intangible heritage crafts and handmade dolls among other varied products. Meanwhile, Zhengzhou Longhu Meisheng Paradise Walk rolled out a journaling market brimming with custom stamps, notepads, original washi tapes and stickers. In recent years, the success of this distinctive market model has seen it spread all over the city.

每逢周末,郑州各大商场、特色街区,总是轮番上新各种特色市集。上周,二七米房时尚创意街区的“米巷市集”热闹开市,宠物烘焙、非遗手作、手工娃娃等产品琳琅满目;龙湖郑州美盛天街推出“手账市集”,印章、便签本、原创胶带贴纸等好物一应俱全……近年来,市集这一发展模式已然在郑州遍地生长。

Thriving night markets are a true reflection of Zhengzhou's ongoing work to boost its night economy, such as a range of measures including developing hubs of nighttime cultural tourism and shopping, hosting the Enchanting Night Zhengzhou Shopping Season, and distributing coupons. Backed by favorable policies and market-oriented innovation, Zhengzhou's nightlife has grown ever more dynamic.

繁荣的夜间场景,正是郑州持续深耕夜经济、激活消费市场的真实写照。近年来,郑州多措并举拉动夜经济发展,鼓励打造夜间文旅消费集聚区、开展“醉美·夜郑州”消费季活动、发放各种消费券……在政策扶持与市场创新的双向赋能下,郑州的夜晚愈发精彩鲜活。

Summer breezes drift with gentle melodies from open-air concerts at China Railway's Taiheli Train Park, where the lawn is thronged with visitors swaying to the music. Now and then, trains speed past. Their whistles mingle with the music, weaving a one-of-a-kind romantic charm for the night.

夏风拂面,乐声悠扬。中铁·泰和里火车公园里的音乐会热闹上演,草坪周围人潮涌动,人们跟着音乐自在摇摆,偶尔有火车呼啸而行,汽笛声与音乐声交织,勾勒出独属于这里的夜间浪漫。

As Henan's first immersive nightlife complex, China Railway's Taiheli has thrived from years of constant innovation. It first unveiled a themed block called Yinxiang 1923 to rave reviews. Last year saw the grand opening of its Phase II project, Splendors of Tang and Song, followed more recently by a new Zhengzhou-style night market and food street. Breaking the rigid mold of traditional business, the compound blends architectural styles of different eras with modern interactive activities to deliver a distinctive shopping experience, where new sights greet visitors at every turn and ever corner has a special charm.

作为河南首个沉浸式夜经济综合体,中铁·泰和里近年来的创新发展步伐越走越有活力。从“印巷1923”主题街区惊艳开街,到去年二期项目“唐宋梦华”璀璨绽放,再到郑州夜市小吃街在该街区全新开放,整个街区打破传统商业的单一模式,巧妙融合不同时代的建筑风貌与现代互动玩法,打造出“一步一景、一景一戏”的特色消费场景。

Zhengzhou's night economy has broken free from the old confines of food, beverages and retail, and is steadily evolving with richer business formats and enhanced consumer experiences.

如今的郑州夜经济,已跳出单纯“吃喝购物”的传统框架,向着业态创新、体验升级的方向稳步迈进。

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